Marketing. It’s Easy – Simply Solve A Problem

solve a problem

As allied health and rehabilitation professionals, we are often asked to provide solution focused intervention. I don’t think we really spend a lot of time thinking about what that means; we simply get on with doing what we do best – making a difference in people’s lives by providing… that’s right – SOLUTIONS. ‘How does this relate to marketing?’ I hear you ask. Well, good question. It relates perfectly, because if you know how to offer a solution to a client, then you know how to market … [Read more...]

Can I really INFLUENCE a NTD, GP or Treating Health Professional?

Have you ever stopped to consider that Rehabilitation Consultants have an incredible opportunity to INFLUENCE Medical and Treating Health Practitioners to help them to see the needs of their patients in the context of returning to work? Are you like me? I thought I had a great ability to get the information I needed from GP’s and Treating Health Professionals.  It would always take me a long time; and it would mean I needed to organise case conferences very regularly but I got the … [Read more...]

How to get MORE from your GP, NTD and Treating Health Professional communication

Are you sick and tired of communication problems with GP’s, NTD’s and Treating Health Professionals? Are you frustrated that they cannot, or will, not answer the questions you need answered within reasonable time frames? So was I! Take a look at this short video. If you listen carefully you will find 3 specific strategies that will empower you to take control of all of your communication and achieve faster, more useful results with such communication. … [Read more...]

How to get clients jobs

One of the least favourite tasks of a Rehabilitation Consultant don't you think? Wow! Before I published this article, a heated discussion about the subject started after I shared it with a group of Consultants on Facebook. (to join the conversation go to https://www.facebook.com/PurpleCo). There are some strong opinions about this message. Well, I am guessing you already know that the best way NOT to help a client get a job is to treat job seeking as 'compliance management'. I guess … [Read more...]




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